Delivery Workflows

Publishing to the Marketplace

10 min readUpdated Oct 27, 2026

Turn your built lessons into marketplace listings, set a price, and reach other educators.

If you have built a strong lesson in Studio, you can publish it to the marketplace so other educators can use it in their own classrooms.

When to publish

Good candidates for publishing:

Lessons you have already used with your own learners
Lessons that hold up across different classes or grades
Templates other educators could adapt without major rework
Free resources you want to share widely

If a lesson is still rough or only makes sense for one specific class, hold off. The strongest listings are ones the publisher would happily reuse themselves.

Becoming a publisher

Publishing requires a Studio Pro plan and a publisher profile. Paid listings also need payouts set up under Settings → Payouts (see Payouts) so we can pay you; free listings don't, because nothing is charged. If something is missing, the publish dialog tells you which one and takes you there. Set up your profile under Settings → Publisher profile:

A display name shown on every listing you publish
A bio that explains who you are and what you make
An optional website link

Your storefront URL (/marketplace/publisher/{slug}) is generated automatically from your display name the first time you save your profile, and stays fixed after that — it isn't something you type in yourself. Changing your display name later updates how it appears on listings, but not the URL.

Your publisher profile is public — anyone can read it without signing in. Treat it as a small storefront that doubles as a way for colleagues and search engines to find your work.

Creating a listing

Open the lesson's detail page from your Lessons list, then click Publish to marketplace — or use the Publish shortcut directly on its row.

Pricing — choose Free or Paid. Free listings cost nothing and reach the widest audience. Paid listings use a short set of fixed price points, shown in the dialog (from a few dollars to about $20; 100 credits is $1). A price outside them can't be saved or published. If the set changes after you priced a listing, the dialog asks you to pick again before it publishes, and Relist on your dashboard is refused with a message listing the current price points; open Edit and pick one.
A description that helps other educators decide whether the lesson fits their classroom. It appears under About on your listing page and in search previews, and buyers can find the lesson by searching its words. It's separate from your lesson's own description, which stays your note for class; a listing without one shows the lesson's description instead
Preview images (optional, up to 8) that represent the lesson at a glance. Your first image is the listing's cover. Skip them and your lesson's opening scene becomes the cover instead
A list of what is included
The learning objectives the lesson targets
Standards (optional): the standard codes the lesson covers, such as K.CC.A.1 or RL.2.3, up to 20. Type a code and press Enter (or paste a comma-separated list). Teachers searching the marketplace for a code find your lesson by it. Berdee doesn't fill these in for you: a listing has codes only if you add them. Your lesson's learning frameworks (such as Common Core Mathematics) are searchable either way
Subject and grade tags so the lesson shows up in the right filters and curated rows. They also go into the listing's title in search results, so a lesson titled "Fraction Pizza" tagged Fractions for grades 3 to 5 appears as "Fraction Pizza · Mathematics, Grades 3–5". Untagged listings show the lesson title alone. The listing takes these tags from your lesson's own subjects and grades each time you publish or save changes, so to change them, edit the lesson's subjects and grades, then publish or save the listing again.

Listings can be edited at any time from the same lesson detail page — the Publish button becomes Edit listing once a draft or published listing exists. Buyers automatically receive your updates without re-buying.

A draft listing has both Save draft and Publish. Once a listing is live, the dialog offers Save changes only: a live listing has no separate draft, so every change you save (a new price included) goes live right away. Saving changes needs the same Studio Pro plan as publishing, plus payouts setup if the listing is paid (or you're changing it to paid); if one of these has lapsed, nothing is changed and the listing stays as it was.

Publish, Save changes and Relist on your dashboard all send your lesson's saved draft to buyers, so Berdee checks the lesson first: the same problems the studio's validation issues badge shows, such as a Submit button that never submits or a lesson with no button that finishes it. If it finds one, nothing is published or changed, buyers stay on the version they have, and the dialog (or Relist's message) lists what to fix. Fix it in the studio, then try again. See When Berdee blocks a publish.

Your listing also shows your lesson's opening scene, after your images, automatically — or as the cover, if you haven't uploaded any images. It's the same picture you see on your lesson's own page, and it always matches the version buyers get: Berdee takes it from the version you publish and refreshes it every time you publish again. Edits you haven't published yet never appear there. If the publish dialog says there's no opening scene yet, open the lesson in the studio and save it once. If it says your opening scene is empty — as it is in a new lesson or one started from a template — add a title or a picture to that scene and publish again; a listing with an empty opening scene and no uploaded images has no picture at all. See Lesson Previews.

Every time you publish, Berdee saves an immutable version of the lesson. Buyers always see your latest published version, so improvements reach everyone the next time they assign — but every past version stays on record for receipts and disputes.

Pulling a bad version

If you publish a version with a real problem — a wrong answer key, a broken asset, content you need to retract — you can restrict that version. New assignments immediately fall back to your previous good published version, so nobody new gets the flawed one. Students who were already given the restricted version can't open it any more; their teacher sees why on the lesson's page and can move them to your latest version in one click. The restricted version stays on record (it is never deleted) but is no longer served.

You cannot restrict your _only_ published version that way, because that would leave buyers with nothing to assign. To take a lesson down entirely, unpublish the listing (if eligible) or contact the admin team — an admin can pull even the last version for a legal takedown, in which case buyers see Temporarily unavailable until you publish a replacement.

Pricing in credits

Paid listings are priced in credits. Buyers convert their dollars into credits and spend them on listings.

You keep 85% of what the buyer pays for each sale while you're on Studio Pro — or 100% if you're one of the first 100 founding creators. If your Studio Pro plan ends, your lessons stay for sale and you keep 50% of new sales until you subscribe again (details). The sales tax a buyer pays on top of the price is not part of the sale
"What the buyer pays" is what their credits actually cost them. A buyer paying with full-price credits pays your listing price; credit bundles include bonus credits, and some credits are free promotions, so a sale can bring in less than the list price. A $10 lesson bought with Extra Large bundle credits brings in $7.14, for example. See How your earnings are calculated
Free listings still count toward discovery — they show up in the dedicated free row and in subject rows
You can change a price after publishing (to another point on the ladder); existing licensees keep what they bought
You can't buy your own listing. Your lesson is already yours, and the marketplace refuses the purchase

Unpublishing

If nobody has paid for a listing yet, you can take it off the marketplace from the lesson detail page: open the ⋯ menu and choose Unpublish. Free claims don't count; anyone who claimed it keeps it in their library either way. Once a listing has at least one paid sale, the option disappears from that menu — it can no longer be unpublished, buyers keep their access, and the listing stays discoverable. Use price or content edits to evolve it instead.

A listing an administrator has removed can't be edited or relisted by you. The notification (on the bell and in your inbox) shows the reason; contact us to resolve it.

When someone buys your lesson

When an educator buys one of your paid listings:

The sale appears in your publisher dashboard immediately
Within a few minutes, you get an in-app notification on the bell in the educator workspace and an email to the address on your account, summarizing the sale and earnings. After ten sales in a day, the rest arrive together in one summary shortly after midnight.

When someone claims one of your free listings, it shows on your publisher dashboard, but no notification or email goes out: nothing was bought.

Sale emails are about money moving into your account, so they always arrive. They aren't covered by the Marketing emails switch. See Email Preferences for what you can and can't turn off.

Getting discovered

Your listing surfaces in several places:

The public marketplace landing for prospects and signed-out visitors
The signed-in marketplace home for educators
The browse and search pages
Subject rows for any subject tag you set
The free row, if priced at zero
Editorial picks, when the team curates featured listings

Each subject also has its own public page that lists every published lesson tagged with it (for example, a Mathematics page and an Elementary math page), so search engines can send teachers looking for that subject straight to your lesson. Tag the subjects your lesson really covers: those tags decide which subject pages it appears on.

Every listing also has its own public URL with full SEO data — title, description, preview image, and structured pricing — so search engines and shared links surface your lesson directly. The link includes your lesson's title, so "Fraction Pizza" lives at an address ending in -fraction-pizza. If you rename the lesson, the link changes to match, and links you shared before keep working: they open the listing at its new address.

Published listings also appear in Berdee's Pinterest shop, where teachers who search Pinterest for lessons can find them as product pins showing the price and a link back to the listing. Your publisher name shows as the brand. The pin uses your listing's first uploaded preview image, so upload a JPEG or PNG cover: a listing with only the automatic lesson snapshot isn't included. Pinterest updates once a day, so a new, edited or unlisted listing can take a day or two to show up there or to disappear.

That link works only while the listing is published. Once you unlist it (or before you publish it), anyone else who opens the link, including a link they saved or shared, lands on the marketplace instead. You can still open it yourself from your publisher dashboard to preview it; a note at the top says only you can see it.

Grouping lessons into a unit

If several of your lessons belong together, such as the lessons of one unit, group them into a collection from the Collections tab of your publisher dashboard. Buyers then see the lessons together and in your order: on the collection's own page, in a "Part of Unit · Lesson 3 of 13" card on each lesson's listing, and on your storefront. Each lesson keeps its own listing and price. See Group Lessons into Collections.

Tracking sales and payouts

The publisher dashboard at /marketplace/publisher/dashboard shows:

Your listings and their status
Your pending and available balance, and lifetime totals
Each sale, with the share you settled at and whether it has been paid out

Paid listings require Settings → Payouts to be set up before you publish, so nothing here is owed to someone we can't pay.

Quality and moderation

Listings are subject to platform moderation. The admin team can flag, edit, or remove a listing that contains inaccurate metadata, broken content, or inappropriate material. Signed-in educators can also report a listing; reports go to the admin team, not to you. If a listing of yours is removed, you get a notification (on the bell and in your inbox) with the reason.

Keep your listings clean and up to date and reports are unlikely.